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What Is BackHug?
BackHug is an automated robotic back therapy system designed to help relieve tension and stiffness along your spine so you can move, train, and recover more efficiently.
Long hours sitting. Travel. Stress. Tough workouts. It all adds up in your back.
When your spine feels restricted, everything feels harder.
BackHug uses controlled, thumb-like pressure along the muscles beside your spine to help you feel looser, lighter, and more supported.
Key Benefits
Helps release tight back muscles
Supports better posture
Complements strength and recovery sessions
Improves flexibility and mobility
Encourages relaxation and stress relief
Adjustable pressure for your comfort
How It Works
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The Science Behind It
BackHug works by applying steady, targeted pressure along the muscles beside your spine.
BackHug is not a medical treatment. It is a guided wellness tool designed to complement strength training, recovery, and everyday movement.
Targeted Muscle Stimulation
Mobility Support
Releasing built-up tension may help improve flexibility and range of motion, especially in the neck, mid back, and lower back.
Nervous System Relaxation
Real Clients. Real Success.
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THE Kathy Smith even trains here!
I am training for the 29029 The Trail this July… leaving me sore the next day. Not anymore thanks to Upgrade Labs! Between the REDcharger, the Big Squeeze and PEMF machine, I am not sore anymore.
Kathy S | Age 74 | Park City | Recovery -
Cancer survivor gets the best massage here
I am so glad we have this in PC. As a cancer survivor I have some lymphedema and the big squeeze helps so much.
Rachel S | Park City | Big Squeeze -
Ready to tackle my next workout!
The variety of treatments offered is impressive, and the state-of-the-art equipment really sets Upgrade Labs apart from other wellness centers.
Kasey P | Park City | Cryo -
This place is a game changer
As a busy RMT, I have found the recovery side to be a huge benefit in allowing me to work full time, pain-free.
Candace Z | Calgary | Recovery -
Upgrade Labs is amazing!
It is the perfect compliment to my energy healing practices. The technology is state of the art and transformative.
Amanda MacLeod | Calgary | Fitness & Recovery -
Next level fitness
This place is next level… the future of fitness. Brain, body & recovery in one place. Game-changer.
Samuel Jones | 5th Street | Fitness & Recovery -
I completely misinterpreted what this place did
They have top-notch equipment and technology to improve overall health, cognitive healing, muscular recovery, and so much more.
Jayme Shiarla | 5th Street | Fitness & Recovery -
Not just a gym
Upgrade Labs is not only a fantastic cutting-edge gym, but the staff and events make it a true community hub. Highly recommend.
Lieve Hendren | 5th Street | Fitness -
Support makes all the difference
I stumbled across Upgrade Labs and it has been a wonderful experience since my first day. If you’re looking to elevate your fitness, health / wellbeing or get in better shape with support, this is the place for you.
Zain J | Oakville | Fitness & Recovery -
My body feels great at 51 years young!
Upgrade Labs in Oakville has been a game changer for me! Cryo, red light therapy, Pemf and oxygen trainer!! My cardio has been amazing and my body feels great at 51 years young!
Darryl S | Age 51 | Oakville | Recovery -
Finally Found Relief for My Shoulder
Try the BackHug. Having a torn rotator cuff for several months..just 20 min on the BackHug reduced the neck tightness and pain, as well as, the knots in the shoulder blade by 90%. It’s wonderful!!
Barb L | Bellevue | BackHug -
A Smarter Way to Train and Recover
As a health and wellness doctor I want to be at the top of my game and create longevity in our family’s life. Upgrade Labs has been amazing from the first day I went in. It feels good to have a place to go and not only work out in advanced ways but recover to your fullest, recovery is just as important as the work you put in!
Jeremy M | Bellevue | Longevity -
Biohacking at Its Best
If health and longevity is your goal give this place a try. Bio hacking at its best. Only weight system use by the NFL, cryo therapy, red light detoxing and healing. It’s all here.
JC | Bellevue | Longevity -
Woke Up Ready to Go
I had a tour yesterday for an hour with the oh-so-warm Team. After a cell health analysis I got to try the AI Bike and “The Big Squeeze” for my lymph function. I woke up this morning ready to go and had the highest overnight heart rate variability I’ve ever seen.
Hope M | Bellevue | Recovery & Fitness
Move Better. Recover Smarter.
When your back feels open, your entire body performs differently.
BackHug™ is part of the Upgrade Labs integrated performance system designed to help you train harder, recover faster, and feel better doing it.
BackHug FAQ
You will feel slow, steady pressure moving along your back. It may feel similar to deep thumb pressure during a massage.
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We believe wellness should be efficient, effective, and personalized. Our centers use cutting-edge technology to help you reduce inflammation, recover faster, and feel your best. Inside and out.
